MATA’s Top Tips for Starting Out in the Aesthetics Industry


The benefits of working in aesthetics are numerous—setting your own hours, achieving a better work-life balance, and boosting your earning potential. However, getting started may seem daunting for many. We’ve put together some top tips for launching your career in this fast-paced and exciting industry. Following these guidelines can set a solid foundation for your future as an aesthetic practitioner.

1. Invest in High-Quality Training

If you’ve decided to study aesthetics, it’s crucial to choose a course that provides the best foundation for success in the industry. Here are some key factors to consider when selecting a course:

  • Practical Training: Determine how much hands-on experience your level 7 aesthetics course offers. Practical training is essential for building the skills necessary for delivering high-quality aesthetic procedures.
  • Live Models: Check if the course provides opportunities to practice live models. Engaging with real patients during training will improve your confidence and competence.
  • Theoretical Knowledge: Assess the extent of theoretical engagement. A strong understanding of the principles behind aesthetic practices is as important as hands-on skills.
  • Regulatory Approval: Ensure that the course has approval from regulatory organisations like the JCCP. This will add credibility to your qualifications.

By choosing a course that covers these essential areas, you’ll be well-prepared for a successful career. Look for botox courses in London, botox courses manchester, and botox course glasgow to find the most reputable options available.

2. Plan Your Branding and Marketing

Once you’ve completed your training, it’s time to develop your branding and marketing strategy—there’s no need to wait until you have a venue. Start by deciding on a name for your practice, launching your website and social media channels, and generating local interest. Consider taking online business and marketing courses to expand your knowledge in this area and improve your presence in the local aesthetic market.

Utilising social media platforms effectively can significantly boost your visibility. Showcase your skills and expertise by sharing before-and-after photos of treatments (with consent), posting educational content about minimally invasive procedures, and engaging with potential patients. This strategy can help establish your reputation and attract potential patients.

3. Find a Prescriber

While any qualified aesthetic practitioner can order dermal filler, botox is only available to prescribers following a face-to-face consultation with patients. This requirement can concern healthcare providers wanting to practice aesthetic injectables without prescribing rights. However, this should encourage you to establish a career in aesthetics.

Utilise your professional connections to find a prescriber. Network with fellow delegates at aesthetic training sessions or speak to medical colleagues who could prescribe for you. Building relationships with professionals in your network can also lead to valuable mentorship opportunities. Alternatively, consider using a service like Aesthetic Associates to connect with a prescriber for your aesthetics business.

4. Find a Venue

At MATA, we would highly recommend seeing your patients in a clean, professional setting. Treatment rooms are often available for rent in existing aesthetic clinics and salons, or why not explore leasing rooms and setting them up to your satisfaction? A professional venue is essential for success in the industry and significantly boosts the overall experience.

When selecting a venue, consider factors such as location, accessibility, and ambience. If you’re offering services like botox courses london, botox training manchester, or botox training glasgow, ensure your venue is conveniently located for your patients. A welcoming and well-equipped environment will instil confidence in your patients, encouraging them to return for further treatments. Creating a space that reflects professionalism and care enhances your practice’s reputation and satisfaction.

5. Take Out Indemnity Insurance

Once you’ve secured a venue, the next step is to obtain indemnity insurance. Providers such as Hamilton Fraser, InSync, and Cosmetic Insure have extensive experience offering cover to medical aesthetic practitioners, ensuring you are protected if anything goes wrong. This step is particularly crucial for those providing minimally invasive treatments like Botox and dermal filler.

Indemnity insurance protects you financially and reassures your patients that you are committed to maintaining high standards of care and professionalism.

6. Register with the CQC (England) or HIS (Scotland)

After finding long-term premises, begin registration with the CQC if you’re in England or HIS if you are in Scotland. While registration with England’s Care Quality Commission isn’t legally required for botox and dermal filler procedures, registration with Healthcare Improvement Scotland is necessary.

Although the registration process can take time, it demonstrates that you meet high standards and ensure patient safety. This added credibility can set you apart from your competitors, giving patients more reasons to choose you for their aesthetic procedures.

7. Keep Learning

Once you’ve completed your level 7 aesthetics course and begun working in the aesthetics industry, it may be tempting to rest on your laurels. However, continuing your professional development can set you apart from your competitors. Stay informed about the latest aesthetic trends and industry news by reading relevant publications and following leading experts in the field.

Consider registering for additional practical training and attending workshops. This commitment to lifelong learning will enhance your skills and demonstrate your dedication to providing expert aesthetic practice to your patients.

When reflecting on your career, consider questions like “Why do you want to work in aesthetics?” and “What is the aesthetics industry?” These reflections can clarify your motivations and goals, helping you navigate your career path more effectively.

8. Build Relationships

Establishing strong relationships with your patients is essential for success in the aesthetics business. Providing excellent customer service and a positive experience will encourage repeat visits and word-of-mouth referrals. To enhance these relationships, try to listen to your patients’ concerns, understand their needs, and deliver tailored treatments that exceed their expectations.

Asking your patients, “Why are you interested in the aesthetics industry?” can also provide valuable insights into their motivations and help you better address their desires. Understanding how people feel about their appearance and the treatments they seek is crucial in this industry. Consider soliciting feedback from your patients after treatments. Their insights can help refine your approach and improve your services, leading to higher satisfaction rates.

9. Evaluate Your Business Model

As your aesthetics practice grows, regularly evaluate your business model and your services. Identify which treatments are popular and consider focusing more on those areas. Staying adaptable to market trends can help you maintain a competitive edge.

Ask yourself questions like “Why the interest in aesthetic work?” to ensure you are aligned with your passions and market demands. This introspection can help you pivot your services in a way that resonates with your clientele.