It’s time to explore the latest facial aesthetic trends and discover how your clinic can help patients rejuvenate their appearance and feel more confident and beautiful.
Here are the 10 most popular facial aesthetic trends that are currently taking the UK by storm:
- Botox. Botox is a popular and effective treatment for reducing the appearance of wrinkles and fine lines on the face. The treatment involves injecting small amounts of Botox into specific facial muscles, causing them to relax and reducing the appearance of wrinkles.
- Dermal fillers. Dermal fillers are another popular facial aesthetic treatment that is used to plump and smooth the skin, reducing the appearance of wrinkles and fine lines. The treatment involves injecting a gel-like substance into the skin, providing immediate results that can last for several months.
- Laser treatments. Laser treatments are a popular option for improving the appearance of the skin, including reducing the appearance of wrinkles, scarring, and hyperpigmentation. The treatments use focused laser energy to target specific areas of the skin, providing long-lasting results.
- Skin peels. Skin peels are a popular treatment for improving the appearance of the skin, including reducing the appearance of wrinkles, scarring, and hyperpigmentation. The treatments use chemical solutions to remove the outer layers of the skin, revealing smoother and more youthful skin underneath.
- Microneedling. Microneedling is a popular treatment for improving the appearance of the skin, including reducing the appearance of wrinkles and scarring. The treatment involves using a tool with fine needles to create tiny punctures in the skin, stimulating the production of collagen and elastin for smoother and more youthful-looking skin.
- PRP therapy. PRP therapy is a popular treatment for improving the appearance of the skin, including reducing the appearance of wrinkles and scars. The treatment involves using a patient’s own blood to create a concentrated solution of growth factors and platelets, which are then injected into the skin to stimulate the production of collagen and elastin.
- Thread lifts. Thread lifts are a popular treatment for improving the appearance of the skin, including reducing the appearance of wrinkles and sagging. The treatment involves using special threads to lift and tighten the skin, providing immediate results that can last for several months.
- Non-surgical facelifts. Non-surgical facelifts are a popular treatment for improving the appearance of the face, including reducing the appearance of wrinkles and sagging. The treatments use a combination of techniques, such as dermal fillers, laser treatments, and PRP therapy, to provide a natural-looking lift and rejuvenation of the face.
- Non-surgical nose jobs. Non-surgical nose jobs are a popular treatment for improving the appearance of the nose, including reducing the appearance of bumps and asymmetry. The treatment involves injecting dermal fillers into the nose to provide a natural-looking lift and reshaping of the nose.
- Non-surgical chin augmentation. Non-surgical chin augmentation is a popular treatment for improving the appearance of the chin, including reducing the appearance of a weak or receding chin. The treatment involves injecting dermal fillers into the chin to provide a natural-looking lift and augmentation of the chin.
In conclusion, there are many popular facial aesthetic treatments available in the UK that can help improve the appearance of the face and reduce the appearance of wrinkles, fine lines, and other signs of aging. Whether you are looking for a subtle improvement or a more dramatic transformation, there is a treatment option
How to start an aesthetic clinic in the UK
Starting an aesthetic clinic in the UK can be a rewarding and challenging experience. As someone who has recently opened an aesthetic clinic in the UK, I can provide some insight into the process and offer some tips on how to start an aesthetic clinic in the UK.
First and foremost, it’s important to have a clear idea of what services your clinic will offer. Will you focus on treatments such as Botox and dermal fillers, or will you offer a wider range of services such as laser treatments and skin peels? Once you have a clear idea of what services your clinic will offer, it’s time to start planning and preparing.
One of the most important steps in starting an aesthetic clinic is to obtain the necessary licenses and permissions. In the UK, aesthetic clinics are regulated by the Care Quality Commission (CQC or HIS) and must be registered with the CQC or HIS in order to operate legally. The CQC and HIS website have more information on the registration process and requirements.
It’s also important to find a suitable location for your clinic. This can be a physical clinic, such as a standalone building or a suite within a larger medical facility, or it can be an online clinic. Whichever option you choose, it’s important to ensure that the location is easily accessible and meets the necessary regulations and standards.
Once you have a location and the necessary licenses and permissions, it’s time to start building your team. Aesthetic clinics require a wide range of professionals, including doctors, nurses, and aestheticians, as well as administrative and support staff. It’s important to hire experienced and qualified professionals who are committed to providing high-quality care to your patients.
Marketing and branding are also important factors in starting an aesthetic clinic. It’s important to create a strong brand and marketing plan that will help you attract patients and establish your clinic as a trusted provider of aesthetic services. This can include creating a website, using social media, and running promotions and advertising campaigns.
Finally, it’s important to provide excellent patient care and support. Aesthetic treatments can be intimidating and stressful for some patients, so it’s important to provide a welcoming and supportive environment that makes patients feel comfortable and at ease. This can include providing information and support before and after treatments, as well as offering follow-up care and support.
In conclusion, starting an aesthetic clinic in the UK requires careful planning and preparation. By obtaining the necessary licenses and permissions, finding a suitable location, building a strong team, and providing excellent patient care and support, you can create a successful and thriving aesthetic clinic.
What are the benefits of Botox?
Botox is a popular cosmetic treatment that is used to reduce the appearance of wrinkles and fine lines on the face. The treatment involves injecting small amounts of Botox into specific facial muscles, causing them to relax and reducing the appearance of wrinkles.
There are many benefits to using Botox, including the following:
- Botox is a non-invasive treatment. Unlike more invasive cosmetic procedures, such as facelifts or dermabrasion, Botox does not require any surgery or downtime. The treatment is quick and easy, with minimal discomfort and no scarring.
- Botox can improve the appearance of wrinkles and fine lines. Botox works by relaxing the facial muscles that cause wrinkles and fine lines, making the skin look smoother and more youthful. The treatment can improve the appearance of wrinkles on the forehead, around the eyes, and on the neck.
- Botox can improve self-confidence. Many people who have wrinkles and fine lines on their face may feel self-conscious or unhappy with their appearance. By reducing the appearance of wrinkles, Botox can help improve self-confidence and make people feel more comfortable in their own skin.
- Botox is a cost-effective treatment. Compared to other cosmetic procedures, such as facelifts or dermabrasion, Botox is a relatively affordable treatment. It is also a long-lasting treatment, with results typically lasting for several months before a follow-up treatment is needed.
- Botox is a safe and effective treatment. When performed by a qualified professional, Botox is a safe and effective treatment with minimal side effects. The treatment is FDA-approved and has been used for over 20 years.
In conclusion, Botox is a popular and effective cosmetic treatment that can improve the appearance of wrinkles and fine lines on the face. The treatment is non-invasive, safe, and affordable, making it an attractive option for people looking to improve their appearance.
10 ways to keep up to date with the latest trends in aesthetics
As someone who is interested in aesthetics, it’s important to keep up to date with the latest trends and developments in the field. Here are 10 ways to stay on top of what’s happening in the world of aesthetics:
- Follow influential aesthetic professionals on social media. Many aesthetic professionals, such as doctors and nurses, have social media accounts where they share the latest treatments and techniques. By following these accounts, you can stay informed about the latest trends in aesthetics.
- Attend industry conferences and events. Conferences and events are a great way to learn about the latest developments in the field and network with other professionals. Look for events that focus on aesthetics and make sure to attend any relevant sessions.
- Sign up for newsletters and email updates from industry organizations. Many organizations, such as the British Association of Aesthetic Plastic Surgeons (BAAPS), offer newsletters and email updates that can keep you informed about the latest trends in aesthetics.
- Read trade publications and magazines. Trade publications and magazines are great sources of information about the latest trends and developments in the field of aesthetics. Look for publications that focus on aesthetics and make sure to read them regularly.
- Join online forums and discussion groups. Online forums and discussion groups are a great way to connect with other professionals and learn about the latest trends in aesthetics. Look for forums and groups that focus on aesthetics and join in on the conversation.
- Take continuing education courses. Continuing education courses are a great way to stay up to date with the latest techniques and treatments in aesthetics. Many organisations, such as MATA, offer courses that can help you stay informed.
- Follow industry leaders on LinkedIn. LinkedIn is a great platform for staying up to date with the latest trends and developments in the field of aesthetics. Follow industry leaders and influencers on LinkedIn and read their updates to stay informed.
- Connect with other professionals on social media. Social media is a great way to connect with other professionals in the field of aesthetics. Follow relevant hashtags and join groups on social media to stay up to date with the latest trends.
- Read research papers and studies. Research papers and studies are a great sources of information about the latest developments in aesthetics. Look for papers and studies that focus on the latest treatments and techniques and read them to stay informed.
- Talk to other professionals in the field. Networking with other professionals in the field is a great way to stay up to date with the latest trends in aesthetics. Attend industry events and conferences, or connect with other professionals on social media to learn about the latest developments.
By following these tips, you can stay up to date with the latest trends in aesthetics and stay ahead of the curve in your field.
10 Things to Make Your Aesthetics Clinic More Successful in a Recession
As a business owner, it’s important to stay ahead of the curve and be prepared for any economic challenges that may come your way. During a recession, it can be especially tough to keep your aesthetics clinic successful. However, with the right strategies in place, you can not only weather the storm, but thrive despite the challenges. Here are 10 things you can do to make your aesthetics clinic more successful in a recession:
- Focus on customer service: Excellent customer service is always important, but during a recession, it can be the key to retaining and attracting new clients. Make sure your staff is trained to provide top-notch service, and consider implementing a customer loyalty program to reward your most loyal customers.
- Offer promotions and discounts: In tough economic times, many people are looking for ways to save money. Offer promotions and discounts on your services to make them more affordable for clients. Be sure to advertise these deals prominently to attract new customers.
- Diversify your services: In order to appeal to a wider range of clients, consider diversifying your services. This could mean offering new treatments or introducing new product lines. By offering a wider range of services, you’ll be able to attract a broader base of clients, which can help cushion your clinic against any downturns in the economy.
- Stay up-to-date on industry trends: It’s important to stay informed about the latest trends in the aesthetics industry. Attend conferences and workshops, read industry publications, and follow influencers in the field to stay on top of the latest developments. By staying current, you’ll be better equipped to adapt to changes in the market and offer the services that clients are looking for.
- Invest in marketing: Marketing is crucial for any business, but it’s especially important during a recession. Invest in targeted marketing campaigns to reach potential clients and remind existing clients of the value you offer. Consider offering referral bonuses to encourage current clients to refer their friends and family to your clinic.
- Focus on value, not price: During a recession, many people are looking for ways to save money. It can be tempting to lower your prices to compete, but this strategy can backfire. Instead, focus on the value you offer. Highlight the benefits of your services and the expertise of your staff. By focusing on value, you’ll be able to attract clients who are willing to pay for high-quality treatments.
- Build relationships with referral sources: Referrals are an important source of business for any aesthetics clinic. Build relationships with other healthcare providers, such as primary care physicians and specialists, who can refer clients to your clinic. Offer training and education to these referral sources to help them understand the benefits of your services.
- Invest in your staff: Your staff is the face of your clinic, and their skills and expertise are crucial to your success. Invest in training and professional development to ensure that your staff is knowledgeable and capable. A well-trained staff will be better able to provide high-quality treatments and excellent customer service.
- Be flexible and adaptable: A recession can bring unexpected challenges, so it’s important to be flexible and adaptable. Keep an eye on the market and be willing to change your approach if necessary. Consider offering new services or adopting new technologies to stay ahead of the curve and meet the changing needs of your clients.
- Keep a positive attitude: Finally, remember to keep a positive attitude. A recession can be a stressful time for any business owner, but it’s important to stay focused and remain optimistic. By staying positive and determined, you’ll be better equipped to weather any challenges and emerge from the recession even stronger than before.
In conclusion, a recession can be a challenging time for any business, including an aesthetics clinic. However, with the right strategies in place, you can not only weather the storm, but thrive despite the challenges. By focusing on customer service, offering promotions and discounts, diversifying your services, staying up-to-date on industry trends, investing in marketing, and focusing on value, you can attract and retain clients, even during a recession. Additionally, building relationships with referral sources, investing in your staff, being flexible and adaptable, and keeping a positive attitude can all help your clinic succeed, even in tough economic times.
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Living Dolls – The Russian Lip Filler Technique
Russian Lips are one of the hottest trends in aesthetics right now, with over 284k mentions on Instagram and 23.5m views on TikTok. The look is created using a different injecting technique than that traditionally used for lips fillers, and began to gain popularity in Russia in 2015 before making its way west and exploding in popularity in the UK.
What are Russian Lips?
Russian style lips are rumoured to be modeled on Russian nesting dolls, also known as matryoshka or babushka; who have perfectly heart-shaped lips and a defined cupid’s bow. The goal of the Russian Lip technique is to accentuate the cupid’s bow and create something close to a heart shape, and to heighten the lips rather than adding excessive plumpness; creating lips that resemble that of a matryoshka doll.
How are Russian Lips Created?
Because the intended shape of Russian Lips is so different from that created by traditional filler, clients will need to have either let their original fillers wear off or have had them dissolved with hyaluronidase. Russian Lips are created by retro-injecting columns of filler vertically into the lips through the vermillion border, rather than horizontally in the vermillion zone as is done traditionally. This technique is also known as ‘lip tenting’, with the columns of filler acting as ‘tent-poles’ that hold up the white roll around the lip, creating lip definition.
What’s the Final Result?
The Russian lip technique adds height to the lips and shortens both the appearance of the philtrum and the distance between the lower lip and the chin. The technique accentuates the cupid’s bow, and highly defines the edges of the lips; all whilst remaining relatively flat when viewed in profile.
Critics of Russian Lip Filler
As with any new aesthetic trend, Russian Lip Filler isn’t without its critics. Dr Steven Harris, an internationally recognised aesthetics practitioner believes that the Russian filler technique could easily cause filler migration. He suggests that injecting downwards through the vermillion border creates holes or tracks through the orbicularis oris muscle which surround the lips, and that these holes allow filler to seep back through the vermillion border and into the upper lip. As of yet, though there is no definitive proof that this is indeed the case.
Practitioners have also commented that Russian filler technique is more likely to cause discomfort, bruising and swelling to the lips than traditional filler technique, due to the placement and number of injections needed.
The Future of Russian Lips
With the sheer volume of clinics in the UK now offering Russian style filler, and the obvious client demand seen on social media, it looks like Russian Lips will be around for the foreseeable future. Still, we can’t help but wonder what the next trending lip style will look like, and whether perhaps it might be kinder to lips than the doll-like Russian Filler Technique.
Overcoming Injecting Anxiety with MATA
Almost every aesthetic practitioner has had a case of nerves before carrying out a treatment, particularly when they’re newly trained. But if you are finding that you are getting anxious before one particular treatment area time and again, then you may benefit from taking a MATA Masterclass.
MATA’s Masterclasses are one-day courses that provide the ideal opportunity to perfect and enhance your skills in some of the most popular dermal filler treatment areas, allowing you to gain valuable hands-on experience in advanced techniques that will give you a competitive edge in your local aesthetics market
As the popularity of aesthetic injectables has soared, perhaps no dermal filler treatment has become as popular as lip filler. Whether due to naturally thin lips or to a loss of lip volume due to age, clients across the UK are seeking natural, revitalising lip filler treatments that enhance their appearance.
Our expert-led, intensive 1-day Lip Masterclass will develop the knowledge and skills you need to achieve excellent results that instil confidence in your patients, giving you an advanced understanding of:
- Lip Anatomy
- Lip Assessment
- Lip Injecting Technique
- Product ranges for lips
- Trends in lip filler
- Managing lip filler complications
Non-Surgical Rhinoplasty Masterclass
With surgical rhinoplasty costing anywhere from £4000 to £7000, it is little wonder that more and more clients are turning to the ‘liquid nose-job’ to correct imperfections. Dermal filler can create incredible results when used on the nose, whether in creating definition, treating a squint nose, or even smoothing out and reducing the appearance of a dorsal hump.
MATA’s Non-Surgical Rhinoplasty Masterclass is a blended learning experience, combining a thorough study of the theory behind nose fillers with practical training, giving you an advanced understanding of:
- Nose anatomy
- Facial ratios and angles
- Surgical vs. non-surgical techniques
- Potential complications
- Product selection for nose filler
- Correcting dorsal humps
- Creating definition
Jawline fillers are arguably one of the few aesthetic injectable procedures with true cross-gender appeal. This treatment has grown in popularity with men and women of all ages looking to achieve a slimmer, more defined jawline, reduce the appearance of jowls, or to correct sagging skin.
Our expert-led Jawline Masterclass will provide you with the opportunity for in-depth study and practice of jawline fillers to give you the skills and confidence to create incredible results for your clients, giving you expertise in:
- The anatomy of the jaw and chin
- Facial ratios and angles
- Complication management and prevention
- Injection vs cannula technique
- Product selection for jawline procedures.
Tear Trough Masterclass
Perhaps one of the most complex treatment areas, tear trough filler has nonetheless increased in popularity with clients across a wide age range who are seeking a brightened, refreshed under-eye look without the need to turn to surgical procedures or for the daily use of creams, concealer or brightener.
MATA’s expert-led Tear Trough Masterclass has been designed to give advanced Botox and dermal filler practitioners the opportunity to study and practice this delicate procedure, giving you an enhanced understanding of:
- The anatomy of the periorbital area
- Orbital and facial proportions and angles
- Complication management and prevention
- Cannula technique
- Product selection for tear trough procedures
Joining a MATA Masterclass
MATA Masterclasses are open to medical professionals who hold a Foundation or Advanced certificate in aesthetic injectables. To discuss registering, please contact our team who will be happy to take you through the enrollment process.
Botox – Not Just for Beauty
Although as aesthetic practitioners we are perhaps more familiar with Botox being used to reduce signs of aging, it is interesting to note that it was used to treat medical conditions long before it was used for aesthetic purposes. It was first licenced to treat crossed eyes and eyelid spasm in 1989, a full 13 years before it was approved to treat lines and wrinkles. Botox® has proven to be an incredibly versatile treatment, and can be used to treat conditions such as hyperhidrosis and bruxism with incredible results.
Botox for Hyperhidrosis
Hyperhidrosis is the medical term for excessive sweating that isn’t caused by heat, stress, or exercise; a condition affecting hundreds of thousands of people in the UK alone. It can be an embarrassing, isolating condition that causes anxiety in its sufferers; who can sweat so much that it soaks through their clothes. Fortunately, Botox® is licensed for treating underarm hyperhidrosis.
Although the exact cause of hyperhidrosis is as yet unknown, it can be summarised that the nerves that send signals to the sweat glands are overactive. When Botox® is injected into the underarm, it blocks signals to the sweat glands; stopping them from producing sweat. It is an incredibly effective treatment; so much so that the procedure has become incredibly popular as an aesthetic treatment as opposed to one to target medical needs.
Botox for Bruxism
Bruxism affects over 10 millions adults in the UK, clenching and grinding their teeth through the day and night, with symptoms ranging from excessive teeth wear and gum inflammation to headaches, migraines, earache, and neck, shoulder and jaw pain; along with hypertrophy of masseter muscles causing a squared jawline.
Injecting small doses of Botox into the masseter muscles weakens the muscle just enough to stop the clenching and grinding action, not only alleviating the symptoms of bruxism, but also slimming the appearance of the jawline.
Training in Botox for Medical Conditions
At MATA, we train our Advanced delegates in the use of Botox to treat not only aesthetic concerns, but also medical conditions including hyperhidrosis and bruxism. Offering these treatments to your clients will only widen your appeal in your local aesthetics community, and will give you an edge over your competitors. If you are a medical professional and hold a Foundation Certificate in aesthetic injectable procedures; get in touch with us today to discuss joining our Advanced Course. Alternatively, if you are new to Botox® and dermal fillers, you may be interested in learning more about our Level 7 Diploma in Facial Aesthetics, a JCCP approved course that will take you from beginner to advanced practitioner over the course of nine months. Contact us